by Roy on 14 Dec 2009 | Comments Disney’s The Princess and the Frog took the top spot at the weekend box office, expanding wide to earn an estimated $25 million. While not shattering too many records (though it did set the record for highest grossing start for an animated movie in December), Princess‘ numbers were strong considering how 2D animation has declined in recent years. Also, the family-friendly flicks typically build steam through the Christmas season, where slow and steady tends to win the race.

Invictus, the other new wide opener, was unable to gain a foothold in its debut however. Bowing in 3rd place with $9.1 million, the figures were rather disappointing for the star-studded pedigree of the movie’s cast and crew. Director Clint Eastwood and stars Morgan Freeman and Matt Damon were unable to drum up enough interest in the political/sports hybrid picture, perhaps due to the South African and Rugby setting not clicking with American audiences.

The Blind Side, last week’s reigning champ, fared much better. The football movie held on to 2nd place with only a 23% drop, pulling in $15.5 million in its fourth weekend of release for a $150.2 million total. The Twilight Saga: New Moon continued its steady decline with a 48% drop to $8 million, good enough for 4th place. A Christmas Carol however only dropped off 11.5%, with its holiday theme aligning with the Christmas mood. It finished in 5th place with $6.9 million, bringing its total to $124.5 million. The box office has been particularly strong this year as, in the middle of last week, 2009 officially became the highest grossing year in Hollywood history (though the attendance record in the modern era still belongs to 2002). Read»